The Ultimate HR Consultant's Membership: Behind the Scenes of the HRCCCCS

In this episode you'll discover more about how my membership programme works - and why you should join it.

• What level of support to expect (Hint - it's a lot).
• Why I only work with 8 HR Consultants in each cohort.
• What's covered in the programme and how.
• The missing ingredient from most programmes that takes centre-stage in this programme.
• Why I say I can help you earn £70K or more - and what your end of the bargain is.
• And much, much more.

So tune in today and if you want to know more about how I'll help you build your £70K business then register your interest here.


Timestamps:

Introduction (00:00 - 01:20)

• Building a successful HR consultancy (00:10)
• Defining the programme’s purpose and audience (00:40)

The Key to a High-Performing Consultancy (01:20 - 04:30)

• Why lead generation is essential (01:33)
• Crafting an audience-driven marketing message (02:10)

Why Most Consultants Struggle (04:30 - 06:55)

• Common pitfalls in HR consultancy (04:45)
• The importance of strategic positioning (05:20)

How to Avoid the Feast-or-Famine Cycle (06:55 - 09:25)

• Building a reliable client pipeline (07:10)
• Using automated systems to streamline client outreach (08:00)

Programme Highlights: Tools and Support (09:25 - 13:15)

• Access to templates, video lessons, and strategies (09:35)
• The value of group coaching calls (11:05)

The Results You Can Expect (13:15 - 16:55)

• Gaining client consistency and stable income (13:25)
• Working towards an award-winning consultancy (15:05)

Important Caveat (16:55 - 18:20)

• Consistency and commitment are essential for success (17:05)

Analogy: Building Momentum Like a Steam Train (18:20 - 22:30)

• Slow starts lead to unstoppable momentum (18:35)
• The train needs constant fuel to keep moving forward (20:10)

What This Momentum Achieves (22:30 - 24:45)

• Consistent inbound leads and income growth (22:35)
• How to reach new levels of freedom in your career (23:20)

Final Invitation to Join (24:45 - 25:30)

• Overview of programme benefits and support (24:55)

Get My Help

When you’re ready, here are 3 ways to start building your market-leading HR Consultancy.

1 - Take this free quiz to understand why you aren't getting the leads and clients you need.

2 - Get a copy of my book, “How to Land Your Dream Client” - to discover how to get control of your HR Consultancy.

3 - Become my next Case Study Client - Work with me 1 on 1 to earn £70K and above.

Transcript

00:00 If you ever feel overwhelmed by the uncertainty of running your hair chart consultancy, then you know it's not a nice place to be.
00:07 The pressure of not knowing if you're making the right moves can be daunting. Will this work? Am I doing the right thing?
00:15 Am I charging too much? Am I charging too little? There are so many difficult questions to answer to Navier. It's also tough to watch other snagger wars and land multiple clients while you're left wondering in what you're missing.
00:29 And these thoughts, they can wear heavily on you, especially when you know that you're a great HR consultant, an expert in your field, and able to help any business owner get the most from their team.
00:40 But what if it didn't have to be this way? What if you had a robust plan, a dedicated coach to guide you with this plan, and the accountability and community to keep you moving forward when things get sticky or something doesn't work like it should.
00:55 How would that change things for you? How would it feel to know that you're always moving in the right direction and that people were there to cheer you on as you do this?
01:04 Pretty good, right? I mean, who wouldn't want that? But it'd be like signing for Manchester City. Well, in today's episode, I'm going to share how you can get these essential components and how they can change the game for your HR consultancy, helping you consistently land a Taipei incline.
01:21 So, if you're ready to transform your business and hit that 70K goal without burning out, then stick around because I'm about to break it all down for you.
01:31 is the Marketing Made Easy for HR Consultants Podcast. A sure to help independent HR Consultants get a pipeline at perfect fit, high-paying clients without expensive address, time-consuming social media activities for energy, sapping and monotonous networking meetings.
01:50 I'm your host, Nick Pininsky, or for a powder-landured dream find, a book which explains everything you need to know to get every sale and claim you're ever wanted.
01:59 And if that sounds interesting, then make sure to grab your coffee from the influential consultant website today. That being said, let's get into today's show.
02:08 Hello there, and welcome back to the Mike Simmelty's It For HR Consultants podcast with me, Nick Pininsky. I've got some exciting updates for you today.
02:18 At the time of recording is the weekend before the HR consultants pipeline playbook workshop. This has been weeks in the making.
02:26 So hopefully everything will go smoothly. It should do because I've been preparing for weeks and I've been manifesting and meditating about it too.
02:34 So yeah, hopefully everything goes well. Still, the proof will be in the pudding. Hard work doesn't always pay off. So I guess time will tell, right?
02:43 but hopefully we'll be seeing lots of positive comments from the attendees all over LinkedIn and Facebook and if not then something bad has happened unfortunately.
02:53 Either way, today's episode is really special because I'm going to give you an in-depth look at what it's like to work with me personally and how I help HR consultants just like you transform their businesses.
03:05 specifically for you my program, the HR consultants complete client control solution or the HRCCCS for short. I do think that I might need to just change that name.
03:18 I don't know what to but for the rest of this podcast, I'm just going to call it the program. First up, let's look at the support you'll receive because in this section, I want to emphasize something crucial.
03:31 The unparalleled support you'll get in the program, almost called it the HICCCC, yes, it helps. This is not just another how-to course.
03:42 It's a hands-on mentorship through the experience, designed specifically to ensure that you succeed. The accountability and personal guidance you receive, they're what truly sets this program apart from anything else out there and these elements are essential for building a thriving consultancy.
04:00 So let's look into this a little bit more. First up, we've got the constant access to me. So when you join the program, one of the most valuable aspects is that you'll have constant access to me.
04:12 This isn't the usual once a week call structure where you're left on your wrong rest of the time. I'm deeply committed to your success.
04:19 And that means being available when you need support, not just during scheduled sessions. And this is important because businesses cases don't follow time tables, right?
04:29 There'll be moments where you're stuck, whether it's crafting a critical sales email, preparing for an important client meeting or troubleshoot in a marketing strategy.
04:38 Whatever it is in these moments, you don't want to weigh for the next group call. You want to help immediately.
04:45 With 24-7 access, you can reach out to me anytime, whether it's for feedback, advice or just a sanity check. This level of real-time support means you won't waste hours or days figuring it out a lot.
04:57 More than that, I've seen how firsthand how crucial this kind of access is to fast trekking success. HR consultants who can tap into this resource often experience massive breakthroughs because they're not delayed by uncertainty or frustration.
05:13 You can keep moving forward confidently knowing that help is always just a message your way and that's what makes this different from other programs.
05:22 The personalized ongoing support, you're never stuck for long, whether you're preparing for a big pitch, facing on an unexpected challenge or refining your strategy.
05:31 I'll be there to guide you through it. You can send a WhatsApp message, we can schedule a call, you can even send a carrier pitch in if you want.
05:39 Whatever it is that floats your boat and that's the way that you want the support, that's what we'll do. The next element to consider is the step-by-step video lessons and proven templates and chat GPT prompts and worksheets.
05:52 So the programmer is designed to be actionable from day one. So you've got a comprehensive library of step-by-step video lessons covering every critical aspect of building your HR consultancy.
06:05 For identifying and targeting your ideal clients to master in Legion to close in high-value deals, whatever it is, we go through everything, email marketing, copyright, pricing, sales, Legion.
06:18 Whatever it is that you need to understand, there's a video for it with the downloadable, actionable worksheet to help you implement whatever it is that's being discussed.
06:28 And this is all refined specifically for HR consultants. So whether you are launching a new offer, optimizing your sales funnel, whatever it is, you've got the tools at your fingertips to and move from learning to doing quickly.
06:41 We've also got the weekly group coaching calls. So our weekly group coaching calls are where the magic really happens. Every single week, we'll gather as a group, we'll dive deep into what's working for people, what's not, and how you can adjust to keep your consultancy moving in the right directions
06:59 . These calls are designed to tackle real-world challenges that you're facing and provide actionable solutions. But what makes these sessions even more powerful is the collective knowledge and support from your peers.
07:11 You will be surrounded by over here, Char Consultants, who are on the same journey as you. You'll hear their stories, learn from their experiences and share your own insights.
07:21 Often the breakthroughs that you'll be having, they're not just from my guidance, they'll come from the shared wisdom of the group.
07:27 We'll celebrate wins, both big and small because that will keep you motivated and there's Nothing like the sense of progress you get when you see others succeeding alongside you.
07:37 Moving swiftly on is the level of accountability in the group. So one of the biggest reasons that HR consults and struggle to grow their businesses is a lack of accountability.
07:47 It's not just about having the right strategies, it's about taking consistent action on those strategies. And that's where the HRICCS, the program, the HRICCCS really stands out.
07:59 I'm not just giving you information and leaving you to figure it out. I'm holding you to account every step of the way.
08:05 I'll be regularly checking in on your progress, whether that's your lead gen, your sales conversations, even your LinkedIn content. If something's not working, we'll dive into why and we'll find a solution together.
08:16 So if you're falling behind, I'll help you get back on track. It's about ensuring that you don't just start strong.
08:22 Yes, stay strong. In terms of the program, you say what you're gonna do, when you're gonna do it by and then me and everyone else in the cohort will hold you to your promise.
08:33 Kind of like where watchers rank and nobody wants to be the person whose turns up and hasn't done their homework, hasn't done what their promise will be.
08:40 That's what helps you move forward. Accountability is a corn storm of this program. With me and everyone else in your corner guiding and checking in on you, you'll be far more likely to follow through, stay consistent and ultimately achieve the results that you're aiming for.
08:57 Another important element in the program is about managing our partnership. So your journey in the program, it's not just about me guiding you, it's also about you playing an active role in our partnership.
09:09 See, I believe that the best results come from collaboration, which is why I incorporate a unique feedback mechanism into our program.
09:17 Each week, I'll ask you to evaluate my performance by rating me out of ten, And this just isn't about gearing my effectiveness, it's about ensuring that I'm providing the level of support you need to thrive.
09:28 So this practice serves multiple purposes. Firstly, it creates a culture of accountability on both sides. So while I'm dedicated to helping you reach your goals, I also want to ensure that my approach resonates with you.
09:41 So by encouraging you to share your thoughts, I can identify what's working well and what may need adjustment. If you feel that I'm not delivering on yours to your standards or if there's additional resources or support that you're requiring, I need to hear it.
09:56 This honest feedback that allows us to recalibrate our strategies, making sure you get in the most out of our time together.
10:03 Secondly, this system empowers you to take ownership of your success. So when you read my performance, it encourages you to reflect on your own progress and the support that you're receiving.
10:13 So this active engagement, this sponsors a sense of partnership rather than a typical coach client dynamic, right? It makes it clear that success is a shared goal so you'll feel more invested in the process knowing that you've got a voice and your input directly influences your journey.
10:31 Lastly, this feedback loop, it allows me to continuously improve my methods and my resources and I'm committed to providing you with the best experience possible and your insights are invaluable in helping me do just that.
10:44 So when you feel supported in a way that truly means you meet your needs, you're more likely to stay motivated and focused on your goals even when challenges arise.
10:53 Together we'll create a supportive partnership focused on helping you achieve your consultancy goals. The next element to discuss is the private community.
11:04 Running a consultancy can sometimes feel isolate, especially when you make in all the decisions yourself. But with the program, you'll never have to go it along.
11:13 You're joining a private, close-knit community of HR consultants who are on the same path, facing similar challenges and ready to share their knowledge.
11:22 This community is a gold mine for support, for fresh ideas, for multiplication. So whether you're stuck on a strategy, celebrating a win, whatever it is, you can hop in at any time to ask questions, get feedback, and simply stay connected.
11:36 It's not just about getting help from me, it's about learning from each other and building relationships with like-minded professionals who genuinely want to see you succeed.
11:45 Whether it's collaborating on a project, sharing resources or just offering encouragement during tough times, this community becomes an essential part of your success journey.
11:55 The WhatsApp group, that will be your go-to message word every day. The next important part of the program is about defining your goals for success.
12:05 So when you join the HICCCS, our journey starts with an onboarding session that's all about setting you up for success.
12:13 This isn't just about introductions, it's about creating a roadmap for your unique goals. In this session, we'll explore what success looks like to you, whether it's reaching a specific income, building a steady client base or establishing your authority in a particular the niche.
12:29 Together, we'll define concrete, measurable goals that align with your vision for your consultancy. And by clarifying these targets upfront, you'll get in a clear understanding of where you're starting, where you want to go, and what steps you'll take to get there.
12:43 Throughout the program, we'll revisit these goals regularly to track your progress and make adjustments as needed. If we're on track, great.
12:51 If not, we'll pivot your strategy to keep you moving forward. This continuous check-in that keeps you multivated, it keeps your focus and always aware of how far you've come and what's next.
13:02 By the end of the onboarding, you'll have a clear purpose driven plan and the confidence to tackle each stage of growth.
13:09 This foundational work will help ensure your consultancy journey is focused, effective and aligned with your vision. In summary, there's the constant access to me, the step-by-step video lessons on the workbooks, and the templates and the chat GPT prompts, the weekly group coaching calls, the accountability
13:28 , the management of our partnership, the private community and the setting in vehicles. So that's seven ways that you will get support to make sure that you achieve your goals in the HICC S.
13:41 Now we've covered the support that you get. Let's look at the results that you can expect. Let's get into those real tangible outcomes, specifically what will change for your consultancy and the way that you run your business.
13:54 Because that's what you hear for, right? And it's all well and good here and about how something works, but understanding what you're getting, that's the more interesting part.
14:02 So let's dive in. Firstly, you can expect a consistent flow of high quality clients. So imagine no longer staring at your calendar, wondering where the next client is coming from or stressing over how to keep things afloat between projects.
14:16 With the HRCCCS, we'll turn that on certain tier to a thing of the past. In replacing it with a system, you can trust to consistently bring in high-quality leads.
14:26 This isn't about waiting for look on predictable referrals or hoping for a word of mouth miracle. Instead, we'll build a leadgen engine that runs smoothly and reliably, funneling the right clients directly to your door.
14:40 Together, we'll design lead magnets that don't just attract any client but resonate specifically with those who are ready to invest in your expertise.
14:48 You'll have automated email sequences that nurture those prospects, guiding them from curious onlookers to committed claims or without constant effort on your applied.
14:59 It's a system that works tirelessly in the background, generating interest and engagement while you're free to focus on serving clients or enjoying your time off.
15:08 And that dreaded feast or famine cycle gone. Instead, you'll have a steady flow of ideal clients lined up ready for you, and this is where your consultancy becomes a well-oiled machine, and you become the driver, confident in your control, in your growth, in your future.
15:27 Next up, because you're attracting those better clients, you can actually command higher fees. So if you've ever found yourself compromising on fees just to secure a client, only to end up feeling undervalued and exhausted, or you're not alone, Many consultants set up a client who drain their energy,
15:44 question their expertise and nickel and dime their way through every project, but it doesn't have to be this way. The HRCCCS, the HR Consultants Complete Client Control Solution, will show you how to break free from this pattern by attracting clients who respect and owe you your expertise from day one
16:03 , allowing you to set your fees that reflect your true worth. Through proven positioning and marketing strategies, you'll learn to present yourself as the sort after expert that you are, joining clients who see your services as an investment, not a bargain in chip.
16:19 Imagine confidently caught in your fees knowing that they're fair, well-deserved and backed by your unique skills and value. Instead of bending over backward to me on reasonable demands, you'll be able to say no to the clients who don't align with your goals and yes to those who do.
16:35 You'll attract clients who are ready to pair eager to work with you and fully aligned with your values. In short, you'll work with clients who bring energy to your work and respect your expertise, making every project as rewarding financially as it is professionally.
16:51 Another outcome that you can expect from the HR consultant's complete client control solution is more freedom in your schedule. So right now you potentially work in long hours and even when you're not at your desk, your business is always on your mind, right?
17:05 There's loads of stuff to worry about, leadgen, clients, all that stuff. And with the HRCCCS, that won't be the case anymore.
17:13 You'll implement proven systems and strategies to help your consultancy run smoothly without you needing to manage every detail and invest every minute thinking about it.
17:23 Instead by focusing on effective marketing and leadgen, you'll learn how to increase your income, which allows you to hire associate HR consultants to take on client work and VS to handle admin tasks.
17:36 And that means you can start to concentrate on more demanding work and higher level decisions rather than getting stuck in daily tasks or work that you don't want to do.
17:45 With those right systems and strategies, we'll shift your role from reactive to proactive, giving you the freedom to chart your own course.
17:53 So we said, spending all your time just keeping the ball from sinking, you'll be guiding it confidently. You'll be in a place where you're working, but without sacrificing your income, your quality of work, or the value you bring to your clients.
18:05 You'll stop rowing in circles and you'll start sailing with a map. You'll be able to take time off, truly off, whether it's a long weekend or a family vacation, without that nagging feeling that something's siftling through the cracks or that clients are going unsupervised, or that you don't have enough
18:21 clients or leads. You will build a consultancy here in controller where you get the freedom you wanted when you went into business for yourself.
18:30 The final outcome that you can expect is the big one. It's about building a HR consultancy and 70k or more.
18:37 And this is where your consultancy moves from simply existing to thriving. See, with the HR consultancy's complete client control solution, we're talking about building a consultancy that doesn't just cover the bills, but sets you on a path to real measurable success, and in 70k or more each year.
18:56 It's more than just hitting a number though. It's about creating a business that fuels your ambitions, while giving you the financial freedom to live life on your own terms.
19:04 I mean, imagine what a stable 70k income could mean for you. You'll have a consultancy that stands on a solid foundation consistently generating leads, clients in revenue without burning yourself out.
19:16 You'll be able to rely on that steady income, meaning less stress, less scrambling to make ends meet, and more time to focus on what you love about your work.
19:25 Instead of constantly chasing the next project or client, you'll be able to choose the clients and projects that align with your strengths and values.
19:33 The systems and strategies that we'll implement aren't about squeezing more out of each day, they're about working smarter. With a reliable structure in place, you'll be able to maintain a balanced workload, ensuring you have the time, energy and enthusiasm to serve your clients to the highest standards
19:50 . And as you reach that 70K mic, you'll begin in the freedom to focus on growth, innovation and even time for yourself and your loved ones because a successful HR consultancy should enrich your life, not consume it.
20:03 This journey to 70K is one where you're building something that lasts, something that can scale and evolve with you. It's not a quick win, it's a stable, flourishing consultancy that opens up a world of opportunity.
20:16 And it isn't just about the money we know of that. It's about building a business that you are proud of, the consultancy that's rewarding personally as it is financially.
20:25 This is the outcome that awaits you with the HICCES. Overall, you'll build a system that generates a consistent flow of high-quality clients, so you're not scrambling around for your next project.
20:37 You'll attract better clients who respect your expertise and are willing to pay what you're worth, allowing you to raise your fees and work with people who value what you bring.
20:47 And you'll regain control of your time and reduce your workload, giving you the freedom to enjoy your life outside of work, and you'll build a 70K HR consultancy that's profitable and sustainable, ensuring long-time success and financial stability.
21:01 Now before I wrap up this episode, I wanted to add a quick caveat. Now, throughout this episode, I've talked about building a somebody came business, and I want to make something very clear.
21:13 No results are guaranteed, because this is a business, right? And like all businesses, it requires consistent effort, energy, and commitment.
21:23 And the results you achieve are ultimately up to you, whether or not you show up, whether or not you put in the work, and whether or not you engage with your clients in ways that build referrals and long-term relationships.
21:34 Now I'll be there right alongside you pushing you to think bigger, challenging your ideas and helping you refine your strategies to make them as effective as possible.
21:44 I'll provide you with every tool and piece of guidance I have to support your journey. But the results, they'll come from the energy and commitment that you bring to every step of the journey.
21:56 See, building a business is a lot like a steam train just starting out on the tracks. At first, the wheels are slippy and spin in and all that energy, it doesn't seem to get you moving.
22:08 But then, finally, the wheels start to grip and the training she's forward, slowly picking up speed. Bit by bit, it builds momentum, moving faster and faster until it's flying down the tracks.
22:22 But here's the key, this isn't the time to stop fuel in the fire because just like a train, your business means that steady supply of energy to keep building steam.
22:32 So you'll keep put in in the work, generate and leave to qualify in them, selling your solutions and following up with those who buy from you and from those who don't.
22:41 Your goal is to turn each client into even more clients, constantly fueling that momentum until it becomes almost unstoppable. Over time you'll have built up so much momentum, but the trend practically runs itself.
22:54 And that's when your inbound leads start to flow steadily because the word has spread, but you're the go-to HR consultant.
23:02 And at that point, your income can easily go beyond 70K, and that'll give you the resources to bring on associate consultants and the support team to handle the admin tasks.
23:12 And then you find yourself with that freedom that you've been working toward, whether that means working short of days, traveling in the UK in a campervan, building a new business, or spending more time giving back to your community.
23:24 Whatever it is that you want to do with your time, you'll have the option. But, that train needs to start moving first.
23:31 So, if you're ready to get that train moving, join me in the program. I'll be there to keep the fire stocks and support you at every turn so you can achieve the freedom you set out when you went into business for yourself.
23:45 And that's it. Thanks for tuning in today. I hope this episode gave you a clear picture of what it's like to work with me and how the HR, CC, CS can help you reach your goals.
23:55 As always, if you've got any questions or you want to connect, feel free to reach out to me on LinkedIn and don't forget to subscribe, leave a review and share this episode with your fellow HR consultant who could benefit from the content.
24:08 Overall, working with me means I'm there with you every step of the way. I put my arm around your shoulder, roll my sleeves up, get down into the dirt with you and help you build your business together.
24:18 The HR consultant's complete client control solution is a 12 month membership designed for HR consultants, just like you, who want more than just fear it.
24:28 It's about practical strategies that yield real results. So, if you're interested, I do encourage you to visit my website, register your interest today.
24:37 We can have a no-pressure, no commitment chat, see if the program is right for you, and if you decide that it isn't, that's perfectly okay.
24:44 But if you're ready to take the next step and grow a new consultancy, I'd love to hear from you. Either way, as ever, in the meantime, get marketing because without marketing, there's no sales.
24:55 And without sales, there's no business. So get marketing. Hey there, and thanks for listening to the marketing may be the HR consultant's podcast.
25:06 If you've enjoyed the show, then please consider taking a moment to help us grow by sharing the episode with a friend or probably, or by leaving the positive review on podchessor.com.
25:17 And make sure to hit subscribe so you don't miss out on any of the upcoming episodes. I've been your host Nick Deminsky, and if you have any questions or want to know more about today's topic, then reach out to me on LinkedIn and be delighted to hear from you.
25:32 See you next time for a follow.