The HR Consultant’s Complete Guide to Using ChatGPT & 10xing Your Marketing Efforts

This episode is all about Chat GPT and how you can use it to create your marketing materials.

So tune in and discover:

• How Chat GPT can create your marketing materials for you - in minutes.
• What prompts I use - and you can steal and use so you always get the best content possible.
• The types of content that Chat GPT can create for you (Hint - it's a lot!)
• Why you should use Chat GPT over any other AI tool (for now).
• The 1 simple thing you can do when setting up Chat GPT that'll put you head and shoulders above your competition.
• And much, much more!

So tune in now, and when you're ready, click here to join the fun.


Timestamps

[00:00] Intro: Why ChatGPT is a Game-Changer for HR Consultants

Nick introduces the episode and explains why ChatGPT can transform content creation for HR consultants.

[01:10] What is ChatGPT?

A simple breakdown of how ChatGPT works, including its difference from Google and how it creates content from scratch.

[04:36] How ChatGPT Helps HR Consultants Save Time

Practical examples of how ChatGPT can create LinkedIn posts, email campaigns, blogs, lead magnets, and more.

[07:47] Why ChatGPT is Better Than Other AI Tools

A comparison of ChatGPT with tools like Microsoft Copilot and Google Gemini, and why Nick prefers ChatGPT for his consultancy.

[10:57] Streamlining Your Work with ChatGPT

How ChatGPT can turn a single piece of content into multiple formats, like LinkedIn posts, blogs, and podcasts.

[13:02] The Cost of ChatGPT: Free vs Paid Versions

Explaining the difference between the free and paid tiers, and why most HR consultants don’t need to upgrade.

[15:19] The Power of Prompts: Getting the Best Results

Tips on how to craft specific, detailed prompts to get high-quality output from ChatGPT.

[17:31] Nick’s Top Tips for Using ChatGPT Like a Pro

Practical advice, from creating a memory bank to asking ChatGPT to avoid generic language and clichés.

[21:17] Avoiding Pitfalls: What Not to Do with ChatGPT

Common mistakes, like vague prompts, reusing old chats unnecessarily, and blindly copy-pasting content.

[27:31] Final Thoughts: Why You Need to Try ChatGPT Today

A recap of the benefits and a CTA to join the HR Business Success Squad for pre-made prompts and expert guidance.

Get My Help

When you’re ready, here are 3 ways to start building your market-leading HR Consultancy.

1 - Take this free quiz to understand why you aren't getting the leads and clients you need.

2 - Get a copy of my book, “How to Land Your Dream Client” - to discover how to get control of your HR Consultancy.

3 - Become my next Case Study Client - Work with me 1 on 1 to earn £70K and above.

Transcript

00:00 Hello there, and welcome back to another episode of Marketing Made Easy for HR Consultants with me, Nick Poninski. In today's episode, we're diving into ChatGDPT.
00:11 So we're going to talk about what it is, how it works, and most importantly, how it can be a game changer for HR consultants just like you.
00:21 I'm going to share some practical tips for getting the most out of it, the common pitfalls to avoid, and I'm even going to reveal a few secrets that most people don't know about.
00:32 And that way, by the end of this episode, you'll have everything you need to start using ChatGDPT confidently to create anything you want.
00:40 So, that way, you'll never face that dreaded blank screen ever again. Overall, this is your ultimate guide. So whether you're completely new to ChatGDPT or you've tried it before and you thought, it's not working for me, this isn't for me.
00:56 Well, stick around because I promise this will change how you work forever. ChatGDPT is a game changer and if you're not using it yet or you're not using it very well, you need to start.
01:10 So first up, let's talk about what ChatGPT is. So, yeah, ChatGPT. I'm going to give you the technical definition. ChatGPT is an advanced AI language tool developed by OpenAI.
01:27 You don't really need to know that. Or that you need to know is that it is a tool that you use, and you give it instructions, and then it gives you information back.
01:37 It's, it's like your personal system, right? So you can ask it to generate ideas, write content, brainstorm solutions to problems, you know, whatever it is.
01:48 you get. Give it instructions, or it prompts, um, as the technical term is, um, chat GPT responds. It sends information.
01:57 It creates information out of thin air. It's magical. Um, and yeah, it answers your question. Um, so it's kind of like having a copywriter, a researcher, a mic.
02:11 It's all rolled into one. It's all there. Um, it's kind of, I guess, what I do want to say is it's kind of different to Google, right?
02:20 So when you go on to Google, what you are looking for is an answer to your question, right? So, uh, or, you know, you're basically you're saying, um.
02:30 Uh, let's say, for example, um, searching here at HR consultants in the fannet area or Kent, for example, right? Now, that hasn't changed.
02:42 People will still use Google to do that. They might start using ChatGPC eventually, who knows, but for now, everyone. I'm still gonna go to Google and say, I need a HR consultant in Kent, right?
02:55 And that's not really necessarily gonna change. But what will change is when somebody says, what makes a good HR consultant?
03:04 Now, if you search for that on Google, what Google will feedback is, loads of different- websites which answer that question, right?
03:14 And it's gonna, uhm, yeah, there's a variety of ways that Google works, but ultimately, and I'll talk about it some other time when I do a podcast about SEO, but effectively, Google ranks pages based on how well they answer that.
03:29 That question. There's a lot of stuff going into it. You don't need to know too much about it, but effectively, that's what Google does.
03:37 What ChatGP T does is it creates the answer for you by searching all the information out there that's on the internet.
03:43 So when you say what makes a good HR consultant, it is gonna give you the answer that it- thinks is right.
03:51 And that's a key bit. We're gonna come back to that shortly, but it's gonna generate the answer for you out of thin air.
03:57 So, that's the difference between ChatGP T and Google. Um, overall, yeah, it creates answers for you. So, I mean, I guess at the- I can analogy would be that instead of, you know, you're walking to a library, and instead of searching for the books yourself, uh, you describe exactly what you need from
04:19 the librarian, the librarian goes and pulls out all those resources, and then summarizes it for you and then gives it for you.
04:28 That's ChatGP T. Good. All this is the library. ChatGP T is the librarian pulling all the information together. Thank you
04:36 Okay, so now we know what ChatGPT is, let's talk about how ChatGPT can help you, can help you with your productivity, can help you with your content creation, right?
04:47 Now, before I do go into this, I do want to say that I'm aware that there are other AI tools out there that you can use, right?
04:54 There is. There's Copilot from Microsoft, there's Gemini from Google, uhm, and then there's a whole raft of other stuff as well, uhm, I use ChatGPT, I use the others sparingly, uhm, I don't, yeah, I don't, I don't delve too much into them, reason being that ChatGPT is waaay better than the others, uhm
05:16 , so, when I ask ChatGPT for something, it's, yeah, it's much better than what Google or, uhm, Microsoft give me. So, you feel free to use whichever tool is for you, but for me, I use ChatGPT, it's the most popular, it's the most well-known, and it's the best, that's why I'm gonna talk about it in today
05:36 . So, how can ChatGPT help you? Well, in terms of those practical applications, it can create marketing content for you. So, if you need a LinkedIn post, for example, you know, you can give it the prompt and say I need a LinkedIn post for XYZ and that's when you press enter and ChatGPT will go away and
05:58 create a LinkedIn post about whatever topic it is for you. You can just copy and paste it. Now, this is one of those things which is really super helpful because I say don't spend too much time on your LinkedIn content.
06:11 You know, uhm, I know that there are people out there who advocate for it. For me, the magic of LinkedIn happens in the DMs, uhm, it happens when you get on a call with somebody creating the content is less important.
06:26 So when I hear my clients talking to me about spending time creating LinkedIn content, I would say that that is less important than the actually getting into strategic conversations with people.
06:39 That being said, it is useful to throw out content every so often so that people know that you still exist.
06:44 So, and that's where ChatGPT can help because it can create it in seconds for you. You can just copy and paste it and be done with it.
06:50 Uhm, ChatGPT can also create email campaigns for you. If you say that you want a 7 day launch or something along those lines to launch some sort of service or products or offer, it can do it for you.
07:05 Uhm, it can create blogs for you. Uhm, that is something, uhm, that I do. In fact, I do all of these things.
07:13 It can create blogs for you. Uhm, from. Scratch, it can create the blog for you from start to finish. You just copy it, paste it, put it on your website.
07:21 There is a, uhm, developer, a web developer that I know. Hello, Tommy. Uhm, he has created some code so that ChatGPT creates the blog and then posts it to his website without him doing a service.
07:37 Personally, I don't think that's the best idea. Uhm, it does create the content, but, you know, and we'll come on to this shortly, but whatever ChatGPT creates for you, you do need to check.
07:47 Copying and getting pasting it blindly is not the best solution. It's not the best way to use ChatGPT. That being said, you know, Tommy has, uhm, different marketing goals than I do, so, you know, so long as it works for him, that's absolutely fine.
08:02 So, yeah, it can create blogs for you. Uhm, and ChatGPT can basically create any piece of content for you if you ask it to.
08:11 It's actually given me the outline for this podcast that I'm talking through right now. So, um, yeah, as an example, you could write, um, write a LinkedIn post announcing a free HR workshop with a professional, yet approachable, Tom.
08:27 That can be what you can ask it to do. And it will go away and do that for you. Now, when I say that you want to check what it creates for you, there's a reason for that.
08:36 It's because firstly, that prompt that I just shared with you is not the greatest. And secondly, umm, the fact that, you know, the prompt, which I mean, whatever instruction you give to ChatGPT, that was going to dictate the output that you get.
08:51 We'll come on to that shortly, but for now, I just want to keep going about what ChatGPT can actually do.
08:56 So we've got your marketing content, LinkedIn Plus, email campaigns, blog ideas. Um, you could even get it to create a sales page for you, you know, um, or, uhh, uhh, uhh, uhh, so a web page can do it all for you.
09:10 Um, it can, if you want it to do, create a lead magnet for you. So, uhh, ehh, ehh, um, you know, when you are offering some sort of freebie download on your website that you want people to download so that they join in your world, um, yeah, it can create the whole thing for you.
09:31 So, downloads, guides, checklists, you know, whatever it is, you could say, So, write a checklist for the five common HR mistakes, uh, target audience make, and how to avoid them.
09:43 So, you know, if you worked with accountants, for example, five common HR mistakes that accountants make, and how to avoid them.
09:51 You might even want to go, um, a little bit hard hitting and say, um, give me some, optional titles to make this hard hitting.
09:59 Um, and we'll come on to these prompts shortly, but I just want to give you a bit of an idea about everything that you can do with it.
10:05 So, you can ask it to create lead magnets for you. Um, client communications, or, uh, lead communications. So, if you were emailing somebody, uh, Have a good day.
10:17 Um, you know, you can ask it to create the proposals for you. You can ask it to create emails for you to, uh, circle back to somebody who's been in touch with you, and then hasn't come back to you for one reason or another.
10:30 Alternatively, you could just send them an email that say, Are you ghosting me? Um, you know, it depends on you and your style, but, You can ask it to create these things for you.
10:39 Um, and it will go away and create them. Um, you could even ask it to create a script for a sales call.
10:46 Um, whatever it is that you want creating chat GPT can do it for you. Um, it just depends on the, uh, the prompts that you give it.
10:57 Um, yeah, you can also streamline tasks. You know, if you ask it to create a script for a podcast, you can also ask it to turn it into a LinkedIn article, you can ask it to turn it into a LinkedIn post, and you can ask it to turn it into an SEO blog for you, or a blog for your website.
11:14 You can even ask it to create the content that you will- would use to advertise, uh, the LinkedIn article and the blog.
11:21 You know, it will create all of it for you at the click of a button. So, yeah, definitely worth, uh, exploring because it can really help you create a hell of a lot of content, and all you've got to- do is click your fingers, and it will go away and do it for you.
11:40 I've even heard that there is, um, chat GPTs that can create full books for people. Personally, I would suggest that you do it chapter by chapter.
11:49 Um, but, you know, if you're going to ask it to do that, but, you know, that's your call. Um, and in the future, f-y-i-i-i-r-r I've heard that chat GPT coming down the line, if you said to it, I want to go on holiday to, um, buenos r-s, um, see all of the best parts of the audience here for, uh, the 
12:12 next 21 days. Um, I want you to get flights, I want you to get hotels, I want you into your itinerary options.
12:19 Um, it can then go away, bring back all those options, in the future, this will be. Uh, it will go away, create all the options and say, do you want me to book this for you, and you'll be able to click yes.
12:29 And it will go away and do all the booking for you. That is coming down the line. That's what I've heard.
12:34 Not a guarantee, but it's not beyond the realms of possibility. Let's say because if it can go out there and get all the information, then surely it can then go ahead and create, uh, book all this information for you, right?
12:46 So, yeah, uh, exciting days.
12:51 One question that I get asked repeatedly, and this is just before we go to talk about how to use ChatGPT effectively, one question that I get asked repeatedly is how much does ChatGPT cost?
13:02 And the short answer is nothing. As remarkable as it is, as powerful as ChatGPT is, it's free. So, what I mean by that is, uhm, ChatGPT, uhm, is evolving over time, right?
13:18 The first ChatGPT that came out last year, or the year before, or whenever it was, was rather basic, you know, you gave it the instructions, and what it spat out to you, the content that it gave to you, was not as good as the newer versions of ChatGPT, right?
13:33 It, the, the machine has learned, for want of a better phrase, and it has, you know, it now gives out better content than it used to.
13:43 So, when I say that ChatGPT is free to a certain extent, you will get the best version possible of ChatGPT in the future.
13:50 You can use it, give or take, for about 10 girls, free of charge, right? So, you can go out, Google ChatGPT, log in, create an account, use it, give or take, you can just mess about with it 10 times or so, and then it'll ask you, do you want to upgrade and get the paid version, which you don't need to
14:08 do, I don't, All right. Uhm, or, then it'll put you onto the lesser version, and you'll notice that there's a difference between what ChatGPT starts to give you with that secondary version, but overall, yes, 10 girls at the best ChatGPT, whatever it is that you're allowed for your free version, that's
14:27 absolutely fine, the free version is absolutely fine, you do not need to pay for it, if you want to pay for it, then, you know, you probably need to be a super user, uh, so you don't need to pay for it, it is free, and, yeah, it's fantastic.
14:42 So, before we go on to how to use it, I do want to reassure you that, if you just log on and just play about with it, don't worry about, you know, getting this wrong, or anything along those lines, or breaking the system, uhm, you can just go away, and just play with it to your heart's content,      
15:01 Okay, so you're raring to go. You understand what ChatGPT is, you understand what it can do for you, you get that it's a librarian and it can run around live before you and then collate all the information for you.
15:12 You're ready to go. How do you get started? Well, I'm going to give you some tips on how to use ChatGPT effectively.
15:19 From a kind of, you know, generic rules perspective and then I'm going to give you some very specific ways, specific prompts that I share with ChatGPT in order to get it to create the information that I want it to create for me.
15:34 So the first thing to note is the power of the prompt, right? So what you ask ChatGPT for, the more specific the better, and what you ask it to not create for you.
15:47 So again, the more specific you are about what it is that you are not looking for, that will also help.
15:53 So, the more well-crafted prompt that you provide to ChatGPT, the better the end result. So, being specific will be more helpful with what it creates for you.
16:06 Otherwise, you'll have to stop what it's creating and say, no, no, you're wrong, I need something like this, right? so, for example, if you were to say to it, uhm, write about HR consulting, uh, you'll get a very generic response.
16:26 ChatGPT won't really understand what it is that you're asking for when you say that, so it'll just go away and do its best for you.
16:33 Uhm, because it's not going to say no, it's not going to say I need more information. It's just going to follow the instruction you've given it.
16:39 It's quite dumb in certain respects, right? But if you say to it something a bit more specific, like write a 500-word LinkedIn post with, uh, emojis and trending hashtags about the benefits of outsourcing HR for local accountancy firms in Kent.
17:00 Then can you see how much more specific that is and therefore what it creates for you is going to be a lot more, uh, bespoke, right?
17:10 So you will get content that you can not necessarily create, uh, use right away. Because one of the caveats to ChatGPT is that whatever it creates for you, don't just copy and paste it willy nilly, right?
17:22 It's going to give you 95% of the work. You do still need to go and change it. So yeah, the prompt is important.
17:31 The more specific he can be, the better, but you will usually need to change it. The next tip that I've got for you is to create a memory block.
17:40 It's going for ChatGPT to access so that it knows more about you and more about what you're looking for. So this can teach, for want of a better phrase, ChatGPT about your style, about what your tone you want, your preferred format, your audience details, all that good stuff.
18:00 So you can say to it, if you wanted to, uhm, remember that I write for HR consultants who struggle with lead gen, client acquisition, don't know how to sell, they're great at being HR consultants, not necessarily the marketing aspect.
18:13 Uhm, or, what you can do is you can actually create a memory bank in ChatGPT itself. Uhm, by clicking the profile icon of yourself, so if you put a picture there, that'll click on that bit there, uhm, click it in the top right hand corner of the screen, click Customize ChatGPT, and then insert whatever
18:35 information is important to you there. So that way, it creates this memory bank about you. And this saves time, because you won't need to keep re- inputting that information into your ChatGPT.
18:46 It'll just remember who your audience is, what their paying points are, what kind of tone you'd like it to use, etc, etc.
18:55 So, that will create content which is more tailored towards your need, ah, needs within the audience without constant repetition. So, it's going to save you time when you're saving time by asking ChatGPT to create content for you.
19:11 You can also ask ChatGPT to, ah, create private, ah, content for you. So, if you're looking, if you're working on something sensitive that you don't want ChatGPT to read.
19:20 Remember, or you don't want someone else to access, you can say, ah, don't store this information. Or you can click, uhm, to create a temporary chat in the top left-hand corner.
19:33 And then that way, you're maintaining control over what ChatGPT remembers. And that keeps your work private and secure. Because otherwise, it will remember it.
19:42 It will store up that bank on the left-hand side. You will see, when you access ChatGPT, that it creates this bank of, ah, chats that you've had with it.
19:52 Uhm, FYI, you should always be using a new chat each time, ah, unless the, uhm, prompts run it relates to what you've just asked it for.
20:02 So, if you want a LinkedIn post, and then you want, uhm, ah, let's say, for example, an email checklist, these are two very different things.
20:12 So, you would use two, ah, different chat prompts. You would ask it for a new one. Kind of like opening up a new tab in web browser, like in Google, or something.
20:21 But, if you're asking it for a, uhm, a LinkedIn article about why, uhm, accountants in Kent should do exit interviews, you can ask it for that LinkedIn article.
20:35 Then you can ask it for a LinkedIn post about it. Then you can ask it for a podcast script. Then you can ask it for an email.
20:41 You know, and it'll all be in that same prompt, because it's all information which is relating to each other. That being said, do go ahead and delete or rename old chats, just that way, so that, you know, you can stay on top of that information which is there, that database, the old stuff you won't necessarily
20:58 need, you'll never need to go back to it. And if you, and the stuff you that's important to you, if you've renamed it, it's like a filing mechanism.
21:05 You'll be able to access what was, what is important to you and relevant to you, at the drop of a hat, again, improving your productivity and your ability to create content.
21:17 So, rather than feeling overwhelmed by this big old list on the left-hand side, rather than, uhm, you know, it being cluttered, you're effectively tidying up your workspace.
21:28 There are some common pitfalls to avoid, so vague prompts lead to weak results. So, again, circling back to the start, ChatGPT can only work with what you give it, and it will only create what you want it thinks that you're asking for.
21:44 So, yeah, if you're, the more specific the instruction, the more, the better the output, but if, you know, if you don't tell them exactly what it is that you're looking for, it's going to do what it thinks is right.
21:58 So, yes, be as specific as possible.  Now let's discuss Nick's tips.
22:13 First things first, I always ask you to write in British English. Reason being, ChatGPT is American, so when it creates the content for you, whatever it is that it's created for you, it's going to use a hell of a lot of Zs, or Zs, if you're American, like in prioritize, or whatever it is.
22:29 Uhm, and then that means that you, you will have to then go and change it. Uhm, and that's just unnecessary.
22:35 So, if you ask ChatGPT to create it in British English for you, you will avoid that problem. I always tell it, write content that a 10 year old child can understand.
22:45 Reason being, uhm, yeah, it uses simpler language. It makes it easy for everyone to understand. No one needs to stop and think about what they're actually reading.
22:56 They can just absorb what they're reading. That makes it, you know, it makes whatever you've created a hell of a lot more useful for the, for the end user, for your audience.
23:05 Uhm, I always finish, one of the last things I always say to it is, do you need any, do you need to know anything?
23:12 So then that way, if I haven't been as specific as I could have been, it's going to come back to me and say, actually tell me about this, this, this, and this.
23:20 And then that way you can then go and answer those problems, uh, answer those questions. And again, what ChatGPT creates for you will be more specific to what you're actually looking for.
23:32 Uhm, I always say to it, tell me what you've understood from me, and that way it's going to then spit back to me.
23:39 It's going to create content that tells me what it thinks that I want from it. So, yeah, that way there's no, uh, misunderstanding about what it actually ends up creating for me.
23:50 I've asked it to create x, it knows to create x perfect go ahead and create x, but if I ask it for x and it says I'm going to create y, we know we've got a problem to solve, umm.
24:03 I quite often say to it I will share, um, xyz in the next prompt. So for example, if I wanted to turn my links in article, Hope.
24:12 Uh, into a blog, I would say, you know, give it all the information and say I want to create a, uh, a blog from this LinkedIn article.
24:20 This is what I want, blah, blah, blah. I will share the LinkedIn article in the next prompt. Do understand what I'm asking you for in the meantime.
24:26 And it will spit back and say to me what it thinks that I want. And then it will, uh, say- Yes, I'm ready for the LinkedIn article.
24:33 I then copy and paste it, jobs equal to them. I always ask to chat GPT to avoid common chat GPT tropes, common chat GPT language.
24:45 Um, I think, you know, the chances are, um, well, I'm not sure, actually. I can spot when something has been written by chat GPT because it uses these tropes, these, these lazy language bits, um, you know, transform, boost, all this other stuff.
25:04 Words that most people don't use, but for some reason, chat GPT is obsessed with them. So I ask it to avoid those words I want.
25:12 That nobody can say for certain is actually from chat GPT. That way, you know, people aren't looking at me and thinking, oh, you're just copied and pasted from chat GPT, which is what I've done most of the time.
25:26 Um, I ask it to add emojis to social media posts, you know, emojis. You always do well on LinkedIn, for example.
25:34 So I like to ask it to put those emojis in for me. That saves me a job. So it increases my productivity.
25:42 I ask it to add relevant and trending hashtags. So, you know, for those last two bits that are adding the emojis, adding the relevant trending hashtags, you would say to it.
25:52 We're, you know, where you want these in the copy that you're asking it to create for you, the content that you're asking it to create for you.
25:58 Um, how many you're looking for. So sometimes I'll say add an emoji to each line. Add five relevant trending hashtags.
26:06 For example, the more specific you can get, the more specific the output, right? Um, you can also, also, instead of copying and pasting the, say, for example, let's circle back to the example I used a minute ago, the LinkedIn article, rather than saying, I will share the LinkedIn article in the next 
26:22 prompt. Uh, and then copying and pasting it, what I cannot do is upload a document. So, um, that way, um, the reason that I do this.
26:32 Is sometimes you can put too much information into a prompt. Chat GPT will not like it. Chat GPT will say there's too much information.
26:40 I don't know what to do with it. But for some reason, if you put the information into a word document, or a Google document, then upload that into Chat GPT.
26:48 It'll be like, okay, I can sort of anything that you give to in there. So sometimes that's what I- I like to do for it.
26:54 Umm, what I also like to do is share examples of the types of content that I like, and the types of content that I don't like.
27:02 Uh, again, you can put this into a separate document, and you can say, I like stuff like this, where it best practices, and I don't like stuff like this.
27:11 Umm, so then that- In a ChatGPT is aware of what you do and do not like, and that way, what it creates for you will be a lot closer to what you actually want from it.
27:22 So yes, those are my tips on how to use ChatGPT, uh, to get the best possible output that you can possibly get.
27:31 That being said, even before the- tips that I've shared with you, you will still have to check what it's created for you, uhm, because- yeah, because it won't be perfect.
27:40 It- it's- it's never gonna be perfect because at the end of the day, it's still a machine and it's still not glued into your mind.
27:48 Uh, one last tip actually that I've just remembered. I asked ChatGPT to start- and I want my tone of voice to be conversational and friendly.
28:12 So again. There you go. Those are Nick's tips on how to use chat GPT. So hopefully they will help you creating the content that you need to do your marketing for your HR consultancy.
28:27 So there you have it, ChatGPT, a powerful tool that can eliminate blank page anxiety and save you hours of work every week.
28:36 From crafting LinkedIn posts and email campaigns to lead magnets and client proposals, ChatGPT can do it all. And now you do.
28:48 The key is crafting clear, specific prompts, leveraging memory banks, and avoiding common pitfalls like being too vague or expecting perfect results on the first try.
29:00 So if you're ready to start using ChatGPT, then do it. And if you want some help, let then make sure to join the HR Business Success Squad, because inside you will find ready-made ChatGPT prompts that you can just copy and paste to create all your marketing content, from social media posts to email campaigns
29:19 . Whatever it is that you need, there's a prompt. You'll also get expert guidance on using ChatGPT to grow your HR consultancy to 70K or more.
29:28 So don't miss out. Click the link in the show notes and join us today. For now, as ever, get marketing, because without marketing, there's no sales, and without sales, there's no business. So get marketing.